Social Elements is now Social Medicine
Turn congress booths into real HCP engagement with a smarter, more flexible approach to medical communication. Discover how evolving from static info-graphics to interactive, reusable content can improve clarity, impact and congress efficiency.
Align social media and your website to guide healthcare audiences from discovery to action, building trust, improving engagement and increasing conversions.
A round-up of Social Elements Live 2025, exploring LinkedIn strategy, SEO, trust in Pharma, AI in marketing, and communications insights for life sciences brands.
After eight years of building, collaboration and impact, Social Elements evolves into Social Medicine – your trusted prescription for digital growth.
Discover why employee advocacy is the solution forward-thinking companies are using to build authentic influence at scale.
Want to know how to use LinkedIn Advertising for life sciences recruitment? Here’s the strategy that actually works.
Explore why Cold Email deserves a spot in your lead generation strategy – and how it can consistently fill your pipeline with high-quality prospects.
What Scientists Wish Start-ups Knew (and Vice Versa) – 7 Insights for Researchers, Founders, and Everyone in Between
When it comes to paid search in the life sciences and healthcare industry, precision matters.
Explore how TikTok is helping life sciences brands humanise their message, educate audiences, and stay ahead in a fast-evolving digital space.
A detailed roundup of the Social Medicine team’s key takeaways from Uplift Live 2025 to help elevate your LinkedIn marketing strategy.
For biotech and medtech SMEs, marketing is more crucial than ever. Striking the right balance between credibility and commercial appeal can make all the difference in attracting investors, partners, and customers.
Ryveann explores how to Elevate Your Social Media Strategy in 2025 with AI.
In our latest blog, founder Lisa Kyriacou Faulks looks back on the key moments from 2024.
Dealing with too much data at work? Here’s how to turn information overload into actionable insights.
Storytelling on social media is essential for life science businesses, allowing them to showcase their work, values, and ethics, while building credibility in the process.
In today’s digital landscape, LinkedIn has emerged as a powerful platform for professional networking and business growth.
In times of economic uncertainty, the knee-jerk reaction for many businesses is to tighten the belt, but could cutting back on marketing do more harm than good?
How pharmaceutical companies can effectively leverage social media while complying with regulations using the PMCPA’s guidance.
From February 2024 Google and Yahoo mail are rolling out more stringent rules for people sending bulk email. This blog explains more.
Lisa Kyriacou Faulks, founder of Social Medicine looks back on a busy 12 months in her social media marketing agency, which works with life sciences companies.
Life Science SEO in 2024. The top strategies to have in place — keywords, scientific authority, optimising websites, leveraging social platforms, and staying informed about Google’s updates.
The importance of a social media strategy for your life science business and our key recommendations on the essential elements to include.
As we plunge deeper into the 21st century, technological advances like Artificial Intelligence (AI) continue to reshape numerous sectors, including the world of design.
Social Media Engagement – have you ever stopped to think what it really means and why you should do it as a business?
We use new client kick-off meetings as a discovery exercise. We take the time to get to know you and understand your goals for the short and long term.
When you hire your first social media agency you want to be sure you’ve chosen the right company for the job. Here’s how to get it right.
In the digital age, it is critical for life science businesses to have a cutting-edge, SEO-focused website and a carefully coordinated social media presence.
Leveraging a bespoke PR campaign brings with it multiple benefits that far surpass its original specific goal. Here are the top 10 benefits of PR
There’s nothing quite like learning alongside other people and social media is no different. Our face-to-face and online social media training workshops are perfect for boosting knowledge, practising skills and sharing tips with other professionals along the way.
Here, we look at how social media marketing for life sciences businesses has changed since we started out in 2017.
Does managing social media for your business make your head spin? Do you feel under constant pressure to pump out ‘quality’ content five times a week across three different platforms? STOP!
It doesn’t need to be like that. And I’m here to help.
Do you find writing captions for your social media posts tricky?
Do you know what you want to say, but get in a muddle when you start to write?
Then this blog is for you!
This month’s guest blog is from SciLeads. SciLeads is an innovative lead generation and market intelligence platform that helps scientific companies identify, engage and close their ideal buyers.
Would you love to get started on LinkedIn but struggle to know what to post? If you haven’t visited the site for a few months or even years, you might be surprised at how it’s changed.
Do you beat yourself up about your leadership skills? You probably wish you had more authority and impact, particularly with your peers and seniors?
LinkedIn is the perfect blend of social and professional and consequently a great place to demonstrate your expertise in a given area. As well as having a personal page it can benefit your business to have a LinkedIn company page as well. Companies and its employees are then able to share thought leadership articles, industry news, make connections, build relationships and generate new business leads.
Lisa Kyriacou Faulks, reflects on some key lessons she’s learnt from four years in business.
When it comes to creating your social media posts for your life science brand there are a number of considerations. Getting these right means you’ll stand out in a sea of posts and stop the scroll. An expert in his field, here are James’s top tips for choosing the right photos or animations for your social media posts.
“Does my mum need to know about this?” Why ‘Everyone’ is not an audience Dr Kat
Five LinkedIn features you might not know about Previously in this blog, we’ve looked at the growing
How to get your business noticed on the world’s largest professional network.
Like it or not social media has become an integral part of the lives of patients, caregivers,
Our guest blog from Dr Richard Berks Richard Berks is a freelance science writer with more than
Our Guest Blog from Belinda White Belinda White is a website consultant, digital strategist and award-winning designer
When was the last time you gave your LinkedIn profile any attention? With face-to-face meetings unlikely to
How I use my scientific background as a social media manager This month, I’m celebrating three years
A social media manager is the person in charge of a company’s social media marketing. I often
Introducing the Best Instagram Photography Workshop in London Small and medium businesses who want their social media
Happy Birthday to me! This month Social Medicine Media is 2 years old. I’m incredibly proud of
Do you find yourself sitting at your computer or with phone in hand wondering what on Earth
I’m often asked “What is Facebook Business Manager” and “Why do I need it?” Business manager enables
I’m pleased to introduce Helen Say of CBL services, an expert in all things SEO and copywriting.
Ever since Facebook announced changes to their algorithm back in April 2018 it’s been getting harder and